Issue link: http://winesandvines.uberflip.com/i/417249
W i n e s & V i n e s D e C e M b e r 2 0 1 4 39 trade show floor at the Sacramento Con- vention Center. Another set of tours (available in English and Spanish) will focus on new and inno- vative grapegrowing products and services. Collins said, "We wanted to get people to take advantage of what's available in the trade show and try to incorporate some learning experience." His committee has chosen narrow topics to look at during each tour and give participants an over- view of vendors who supply related items. To join a trade show tour for winemaking or grapegrowing, sign up during Unified registration. Spaces are likely to fill up fast. Channeling the future Rob McMillan, founder of Silicon Valley Bank's Wine Business Division, will moder- ate the Jan. 29 general session Future- Proofing Your Business. He says that trying to predict economic changes and consumer demand is key to wine industry success. "Doing nothing is a problem," he said. Prognostication is "important so you meet the future with your business model." To learn more about registration, educa- tional sessions and the trade show at the Unified Wine & Grape Symposium, visit unifiedsymposium.org. grapegrowing and winemaking panel discussion that includes a tasting. Leticia Chacón-rodríguez, director of operations for safe harbor Wines, will moderate a panel including representatives from Jack- son family Wines, treasury Wine estates, Deerfield ranch Winery and turkovich family Wines. the session will focus on red wine cultivars not often labeled as varietal wines and detail how to control vigor, man- age cluster size and maximize yields. next, winemaking and grapegrowing sessions will run concurrently, with each of them focusing on ways to save water. In the grapegrowing session, francisco Araujo of Atlas Vineyard Management will moderate a panel called Water Application efficiency and Vine response to Irrigation. speaking with Cecilia Aguero from UC Davis and Mar- tin Mendez-Costabel of e. & J. Gallo Winery, Araujo will discuss grapevine physiology and the latest technology for irrigation. Cristina de la presa of e. & J. Gallo Winery will talk with Anibal Catania of UC Davis and sir Walter Jorge from Gallo about developing water strategies and adding water to high-brix must. session descriptions are available in spanish at unifiedsymposium.org/ symposium-schedule. K.L. Laura Diaz Munoz gives a presentation in Spanish during Unified 2014. She is one of five panelists scheduled for the Red Varietal Blenders session Jan. 29. TTB LABEL APPROVALS Low per-label costs Gov't. Liaison Negotiations or Footwork Reasonable Hourly Rates TRADEMARK SEARCHES As Low as $185 Your trade names or designs are searched at the U.S. Patent Office to help establish valuable ownership or avoid costly legal liability. Over 100 years' total staff experience handling every government liaison need for industry. Phone or write for details. 200 N. Glebe Rd., Suite 321 Arlington, Virginia 22203 Phone: (703) 524-8200 Fax: 525-8451 TOLL-FREE 1-800-642-6564 Major Credit Cards Accepted www.trademarkinfo.com Since 1957 GovtLiaison_Dir08 11/29/07 2:00 PM Pag U N I F I E D P R E V I E W