Wines & Vines

January 2018 Unified Symposium Issue

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TECHNICAL SPOTLIGHT WINEMAKING January 2018 WINES&VINES 99 de Villaine in 1980 and 1981. The two later married in Lublin, Poland, in 1983. Beta Hyde she wasn't inspired by any one particular manor house but rather the aesthet- ics and design touches of them in general. When Larry Hyde purchased the property, it was home to a home and barn from the early 20th century and an old fruit orchard. The first to go was the orchard to make way for Chardonnay and Pinot vineyards, fol- lowed by the home when construction of the winery commenced. Chris Hyde said the barn will be restored with as much original lumber as possible. When finished, he said it will be used as a guest house and space for larger, private tastings. The new tasting room is open by appoint- ment. Tasting room and wine club sales will be two vital pillars for growth, as the business strategy is centered on direct-to-consumer (DtC) sales. DtC already counts for about 80% of sales volume, with wholesale representation pri- marily in Los Angeles and San Francisco. The Pinot Noir sells for $65, and the Chardonnay is $55 per bottle. Production won't be limited to just the Burgundian varieties, although those will always remain the focus. The lineup will also include Viognier, Syrah, Merlot and possibly Cabernet Sauvignon. Everything other than Pinot and Chardonnay will likely be sold exclusively through the tasting room, Chris Hyde said. 'Crowning achievement' Hall described the new winery as "the crown- ing achievement of a wonderful career." He said while Larry Hyde may have come from an affluent family, he started his career in - alexis@adour.fr - Ph: +33.671.139.506 The winery can produce 12,000 cases of wine per year, and the Hydes may lease some space to custom-crush clients in coming vintages. The press can hold 6 tons of whole clusters.

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