Issue link: http://winesandvines.uberflip.com/i/892087
34 WINES&VINES November 2017 2017 SUPPLIER SURVEY planning to launch. Others contend DtC wine sales are primed to take off as more and more states open to direct shipping (see more about this topic on page 28 in the View- point column by winery owner Jason Haas). A handful of suppliers be- lieve unsettled economic news and export issues such as the unsigned North American Free Trade Agreement loom large over what the future could hold for winery and vineyard own- ers, and residential groups continue to oppose expanded hours and events permitting among tasting rooms. But the general feeling among suppli- ers is positive. Clark remarked that wineries are being increasingly innovative when it comes to embracing lesser known varietals and cre- ating unique experiences for wine club members, adding: "We are also seeing continued business succession as wineries are being assumed by the next generation, and as partners exit the business." INDUSTRY HEALTH IN 2018 Based on your orders and knowledge of the wine industry, what do you expect the industry to do in the next 12 months? PRICING IN THE NEXT YEAR Do you expect to change the prices of your products and/or services during the next 12 months? Expand Slowly 76% Increase Prices by More Than 3% 20% Increase Prices by Less Than 3% 34% Expand Rapidly 0% Keep Prices the Same 43% Retreat Slowly 6% Retreat Rapidly 3% Decrease Prices by More Than 3% 3% Decrease Prices by Less Than 3% 0% Remained Unchanged 15% TRENDS AFFECTING VENDORS Which wine sales trends are most affecting your business? Premium- ization 17% Prolifera- tion of New Brands 18% Expanding Direct-to- Consumer 19% Alternative Packaging 13% Emphasis on Sustain- ability 11% Other 7% Distributor Tier Consolidation 8% Labor/ Immigration Challenges 7%