Issue link: http://winesandvines.uberflip.com/i/742839
28 WINES&VINES November 2016 sponsored content T he organisers of SIMEI, the world's leading event for winemaking and bottling machinery and equipment organised by the Unione Italiana Vini since 1963, are already working on the 27 th edition, which will take place from 11 to 15 September 2017 in Munich, Germany. The key words, as always, will be innovation and technology. Numerous innovations on the agenda, starting with the location. In 2017, the event will move from Italy, where it will return in 2019, to Germany, to forge a fruitful and mutual synergy with drinktec, the international trade fair for beverage and liquid food industry equipment. This union, which enhances the complementar- ity of the two events, creates a unique platform that crosses both sectors, offering operators and visitors the best of technology all round. SIMEI will also be implementing the proposals of drinktec, creating a unique and specialised centre for the wine sector covering over 20 thousand square metres. As is customary, it will gather the best operators for wine technology who will be exhibiting machines and equipment for the production, conditioning, storage, bottling and packaging of wine, spanning from logistics to services. SIMEI is warming up its engines. The international event of reference for wine technology is becoming increasingly global The 27 th edition of the International Trade Fair for Winemaking and Bottling Technology will be held from 11 th to 15 th September 2017 in Munich as part of an internationalisation project alongside drinktec.