Wines & Vines

December 2015 Unified Symposium Preview Sessions Issue

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METRICS December 2015 WINES&VINES 13 Source: Wines Vines Analytics, winesandvines.com/flash. 12 months through October 2015. Domestic wine offers only. FLASH OFFERS BY VARIETAL OFFERS FOR RED BLENDS BY FLASH RESELLER TOTAL OFFERS FOR RED BLENDS OVER TIME FLASH DISCOUNTS FOR A SAMPLE OF RED BLEND WINES OFFERED IN OCTOBER Discount Winery Region Winery State Vintage Winery Retail Flash Price Winery Size in Cases Flash Reseller 22% Avennia Columbia Valley WA 2012 $45.00 $34.99 2,500 Invino 33% Opus One Napa Valley CA 2012 $350.00 $235.00 25,000 Last Call Wines 36% Brassfield Estate Winery High Valley CA 2013 $25.00 $16.00 40,000 Last Bottle Wines 37% Geyser Peak Winery Sonoma CA 2011 $29.99 $18.88 300,000 Cinderella Wine 39% Bonny Doon Vineyard Santa Cruz CA 2014 $26.00 $15.99 35,000 Wine Spies 45% Singer Cellars Napa Valley CA 2012 $40.00 $21.99 2,000 Wine Spies 53% Kunde Family Winery Sonoma CA 2013 $32.00 $14.99 75,000 Wines Til Sold Out 65% Qupé Santa Maria Valley CA 2013 $39.99 $13.99 40,000 Last Call Wines Cabernet Sauvignon Red blends Pinot Noir Zinfandel All others Chardonnay 1,000 800 600 2012 2013 2014 2015 Flash Offers Invino WTSO Last Call Wines Wine Woot Last Bottle Wines Wine Spies Lot 18 WineShopper All Others 0 50 100 150 200 Flash Offers Total Offers 6,828

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