Wines & Vines

October 2018 Bottles and Labels Issue

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METRICS 12 WINES&VINES October 2018 Off-Premise Sales IRI Channels MONTH August 2018 $641M August 2017 $634M 12 MONTHS August 2018 $8,960M August 2017 $8,772M MONTHLY SALES U.S. Wine Sales MONTH August 2018 $3,630M August 2017 $2,521M 12 MONTHS August 2018 $46,678M August 2017 $44,773M MONTHLY SALES 1% 2% 4% 3% Direct-to-Consumer Shipments MONTH August 2018 $136M August 2017 $130M 12 MONTHS August 2018 $2,865M August 2017 $2,546M MONTHLY SHIPMENTS 13% 5% Source: bw166.com, Wines Vines Analytics. Domestic table and sparkling wine sales on-premise and off-premise. Source: Wines Vines Analytics/ShipCompliant by Sovos. 2016 $ Millions $450 $400 $350 $300 $250 $200 $150 $100 $50 Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug 2018 2017 2017 2016 $ Billions $4 $3.5 $3 $2.5 $2 Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug 2018 2017 2017 2016 Source: , Wines Vines Analytics. Domestic table and sparkling wine sales in multiple-outlet and convenience stores, four weeks ended Aug. 12, 2018. $ Millions $1,000 $800 $600 $400 Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug 2018 2017 2017 2016 TOTAL WINE SALES $ Millions 2017 2018 Change % Change Domestic Table, Sparkling & Imported Bulk $44,773 $46,678 $1,905 4% Packaged Imports & All Other Wines $21,735 $23,490 $1,755 8% Total Wines $66,508 $70,168 $3,660 6% Source: bw166.com, Wines Vines Analytics. Consumer expenditures for all wines on-premise and off-premise, 12 months through August 2018. Excludes cider. Key Indicators Complete data is available at winesandvines.com/metrics. U .S. wine sales totaled $3.6 billion in Au- gust, market research firm bw166 re- ported, up 3% from a year ago. Domestic table and sparkling wine sales each increased 3% in the month. The latest 12 months saw domestic wine sales rise 4% to $46.7 billion, with table wines up 3% and sparkling wines growing 2%. Sales of packaged imports increased 8% to $23.5 billion. All told, wine sales in the U.S. totaled $70 billion in the latest 12 months, an increase of 6% from a year ago. Domestic wines, including bulk imports, led the growth, adding $1.9 billion in sales over the period versus an additional $1.8 billion in sales of packaged im- ports. The growth of packaged imports continues to outpace that of domestic wines at 9% but August was the first month since October 2017 that the increase in domestic wine sales — by far the larger segment of U.S. wine sales — also saw stronger growth in real dollar terms. Jon Moramarco, managing partner of bw166, at- tributed the shift to slowing growth for French rosé and imported sparkling wines, as well as consumers opting for more expensive domestic wines as a strong economy continues. —Peter Mitham U.S. Wine Sales Winery Job Index MONTH August 2018 294 August 2017 295 12 MONTHS August 2018 335 August 2017 314 MONTHLY INDEX 7% U.S. Wine Sales Rise 3% in August Source: winejobs.com Winejobs.com Index 500 400 300 200 100 0 2018 2017 Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug 2017 <1%

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