METRICS
May 2015 WINES&VINES 15
15
$1,885
6
Source: Wines Vines Analytics, winesandvines.com/flash.
12 months through March 2014 and 12 months through March 2015.
FLASH OFFERS BY VARIETAL
Number
of
Flash
Offers
400
350
300
250
200
150
100
50
0
Cabernet
Sauvignon
Pinot
Noir
Chard-
onnay
Red
Blends
Syrah Merlot Riesling All
others
n = Oregon
n = Washington
FLASH DISCOUNTS FOR A SAMPLE OF PACIFIC NORTHWEST WINES OFFERED IN MARCH
Discount Winery Region State Varietal Vintage
Winery
Retail
Flash
Price
Winery Size
in Cases Flash Reseller
21% Charles & Charles Columbia Valley WA Red blend 2013 $17.00 $13.47 300,000 Wired For Wine
21% Archery Summit Willamette Valley OR Pinot Gris 2013 $24.00 $18.99 14,000 Wine Spies
33% Willakenzie Estate Yamhill-Carlton OR Pinot Noir 2012 $30.00 $19.99 20,000 Invino
38% Left Coast Cellars Willamette Valley OR Pinot Gris 2013 $24.00 $14.99 5,500 Invino
48% Bookwalter Winery Columbia Valley WA Syrah 2013 $52.50 $27.50 30,000 Wine Woot
51% Chateau Bianca Willamette Valley OR Pinot Noir 2012 $35.00 $16.99 12,000 Wines Til Sold Out
53% Claar Wine Group Columbia Valley WA Cabernet Sauvignon 2013 $29.99 $13.99 30,000 Last Call Wines
56% Three Rivers Winery Columbia Valley WA Cabernet Sauvignon 2011 $39.00 $16.99 17,000 Wines Til Sold Out
Source: Wines Vines Analytics, winesandvines.com/flash.
12 months through March 2014 and 12 months through March 2015.
OFFERS BY FLASH PRICE
Number
of
Flash
Offers
300
250
200
150
100
50
0
<$14.99 $15-$19.99 $20-$29.99 $30-$49.99 >$50
n = Oregon
n = Washington
