Issue link: http://winesandvines.uberflip.com/i/498427
62 WINES&VINES May 2015 PACKAGING 62 WINES&VINES May 2015 PRODUCT FOCUS Anti-Counterfeit Systems Just as the threats from counterfeiters and gray market profiteers grow, so too do the number of products designed to protect your wine once it's bottled and leaves the winery. By Andrew Adams PROOFTAG Prooftag's FiberTag incorporates the randomness of fibers in paper pulp to create a unique security tag for each label ap- plied to a bottle of wine. Proof- tag records the "unique dispersion of fibers" in each label and then applies a serial- ized QR code and records each label on the Prooftag Cerv online platform to provide digital mar- keting as well as track and trace and analytics. The tag also can be checked with a smartphone for authenticity. prooftag.com SECURERF SecureRF's LIME Tag NX01 is a secure near-field communication (NFC) tag that utilizes public infrastructure technology to de- liver identification and authenti- cation without needing a database or Internet connectiv- ity. The device does not require a battery or other external power source, and it is available as an inlay, card or chip for inte- gration into existing products, labels or tags. securerf.com SELINKO AND INSIDE SECURE Selinko and Inside Secure's CapSeal system is a tamper- proof capsule with an embedded chip to authenticate a bottle and its contents as well as prevent fraudulent refilling. The product consists of an Inside Secure VaultIC 150X chip connected to a flat antenna that affixes, like a label, to the bottle just above the cork. To prevent anyone from refilling a bottle, the tag is me- chanically deactivated when re- moving the bottle's capsule. The chip also can be scanned to au- thenticate a wine bottle. selinko.com, insidesecure.com Prooftag's FiberTag HOLOPTICA Holoptica's holoQR features a barcode embedded in the holo- graphic image and provides on- the-spot verification of products. The code can be linked to Ho- loptica's verification database or to another server. holoptica.com Holoptica's holoQR Selinko and Inside Secure CapSeal SecureRF LIME Tag NX01