November 2018 WINES&VINES 39
PACKAGING
BOTTLING: Top it
Off Bottling (topitoff-
bottling.com) using
24-spout bottle sparg-
er by US Bottlers (us-
bottlers.com), 24-valve
filler by 4D Machine
Co. (4dmachine.com),
4-head corker by
Bertolaso (collopack.
com), capsule ap-
plicator and 8-head
spinner by Robino &
Galandrino (collopack.
com), and 2-station
labeler by Impresstik
(impresstik.com).
LABEL PRINTER:
All American Label,
allamericanlabel.net
CORK: Scott
Laboratories,
scottlab.com
GLASS: Ardagh Group,
ardaghgroup.com
LABEL ART:
Malene Grotrian,
malenegrotrian.com
Have a brand packaging or redesign story to tell? Contact: edit@winesandvines.com
UNPACKING PACK AGING
High fashion
meets fine
wine
2015 Tempranillo
Alara Cellars
Gilroy, Calif., alaracellars.com
Annual case production: 1,200
Vineyard acreage: N/A
Average bottle price: $38
Behind Alara Cellars was the inspiration to bring
two things that owner and winemaker, Janu
Goelz, loves together: wine and fashion. Previ-
ous to her winemaking career, she had a clothing
line in San Francisco. Since then, her career has
taken her into quite a few different directions
and has landed her in the world of wine. Alara
Cellars is her way of staying connected with her
passion for fashion, while making/drinking wine.
Janu collaborates with fashion designer Malene
Grotrian out of Vancouver, British Columbia.
She tells Grotrian what she thinks the wines
would look like if they were dresses and Malene
interprets the description and paints them. Each
wine and each vintage have different original
and custom paintings done for them.
The 2015 Tempranillo is sourced from Circle S
in San Benito County. It is 100% Tempranillo
and aged in 20% new French oak and 20% new
American oak. 125 cases produced.
— Janu Goelz
winemaker and owner, Alara Cellars
SOURCE:
WINES
VINES
ANALYTICS
WINERY
DATABASE
FOIL: California
Capsules,
californiacapsules.com
FRONT/BACK LABEL
LAYOUT/DESIGN,
FOIL DESIGN, CORK
DESIGN: Don Barnes,
cellarideas.com
