66 WINES&VINES August 2018
PACKAGING
Have a brand packaging or redesign story to tell? Contact: edit@winesandvines.com
2017 Syrah Rosé
Big Cork Vineyards
Rohrersville, Md., bigcorkvineyards.com
Founded: 2011
Annual case production: 4,000
Vineyard acreage: 31
Average bottle price: $20
"The design concept for Big Cork Vineyards' (BCV) labels evolved
directly from the brand's sense of playfulness and delight. In an inter-
est to emphasize scale and play up the 'BIG' cork, very small model-
railroad figures were juxtaposed in the custom art. The design team
selected whimsical people and poses to denote
different wine varietals, serving as a POS cue
to the consumer while reinforcing the brand
image of lighthearted fun. The 'littles' used on
BCV labels carry across the winery's communi-
cations media and interior design elements —
making appearances on business cards, web
pages and tasting room art."
— Jennifer Thompson, co-owner,
Big Cork Vineyards
BOTTLING: On-site through
Hunter Mobile Bottling (hunt-
erbottling.com) using Costral
(costral.fr) orbit air rinser,
16-spout filler, vacuum corker,
in-line Albagnac Mercure III la-
beler (albagnac.com), time and
date stamp inkjet bottle coder
and Little David automatic
case taper (loveshaw.com).
CORK: Portocork
America, portocork.com
GLASS: All American
Containers, BK 11 Flint
Bordeaux bottle, aacwine.com
LABEL PRINTING:
Cellotape, cellotape.com
DESIGN: Jar,
freshnotcanned.com
Winery Planning and Design,
Edition 17
Dr. Bruce Zoecklein, Editor
This electronic publication offers more
than 1,500 pages of planning and design
features of interest to both wine and
cider producers.
Topics Include:
• Business planning
• Construction and production economics
• Winery design considerations
• Sustainable designs and practices
• Energy and water use
• Equipment
• Refrigeration
• Caves and gravity flow
• Wastewater management
• Sanitation, winery labs, HACCP planning
To review a Table of Contents, visit vtwines.info
NEW EDITION
Priced at $198 plus shipping. Order at practicalwinery.com,
click on Bookshelf.
