34 WINES&VINES December 2017
OFF-
PREMISE
SALES
Best Growth by Varietal or Wine Type
SAUVIGNON BLANC
With an annual growth rate peaking at 10% in July, Sauvi-
gnon Blanc grew faster than all other major table wine vari-
etals in 2017. It ended 2017 with a pack-leading 9% annual
growth rate in the most recent 12 months. Sauvignon Blanc
is now the third most popular white
wine varietal in the multiple-outlet and
convenience stores that market-
research firm IRI tracks, outselling even
Merlot among red vari-
eties. Sauvignon
Blanc gained ground
particularly with bottles
priced $11 and up. It
has also been a
key varietal for box
wine brands such
as Black Box and
Bota Box.
Providing leading wine makers with stainless steel
barrels of high quality, durability, and design.
phone: 800-216-4901
www.skolnikwine.com • email: sales@skolnik.com
NAPA FERMENTATION SUPPLIES
Contact us today!
575 ird St. Bldg. A Napa CA 94559
707-255-6372 | napafermentation@aol.com
www.napafermentation.com
Your One-Stop Shop Since 1983!
Biggest Packaging
Trend
BOX WINES
Sales of box wines like Bota Box
and Black Box priced $4.50 per 750
ml and up increased 22% in the lat-
est 22 months, a growth rate
exceeding that of every other price/
packaging category measured, IRI
reported. Growth in consumption
has absorbed excess domestic
supplies, and the rising price of
grapes from California helped to
dramatically increase bulk imports
this summer, as vintners sought
low-price options to meet demand
for some U.S. box wine brands.
SAUVIGNON
BLANC
9%
RED
BLENDS
6%
CABERNET
SAUVIGNON
5%
THE BIGGEST AND BEST OF 2O17