Issue link: http://winesandvines.uberflip.com/i/80303
SPECIAL ADVERTISING SECTION WineryPak WINE INDUSTRY FINANCE Insurance Programs winerypak.com | 888.386.5701 Protecting the Fruits of Your Labor WineryPak offers complete insurance solutions for wineries, including specific coverages for vineyards and wineries, hospitality operations, bonds and more. WineryPak Insurance Program has grown from insuring wineries in just a few states to covering wineries in 42 states and Canada. Additional international expansion is cur- rently in the works. "We are one of the few programs that offer a complete solution for wineries," Mr. Chasin states. "While most other turnkey policies of- fer basic coverages, we provide specific cov- erages for things such as farm and vineyards, winery, retail and hospitality operations, crop insurance, bonds, even cyber liability. It really is a comprehensive program, and it's been attracting a tremendous amount of attention." I The right insurance for your specific needs It's this "complete solution" offering that seems to have struck a cord with owners and operators of boutique wineries, small family-run operations and larger regional wineries. They prefer working with an in- surer that truly understands the winery busi- ness from the ground up. 44 WINES & VINES SEPTEMBER 2012 t was his love of wine that got Larry Chasin, president of LiquorPak As- sociates, into the business of insuring wineries. In just a few short years, the Partnering with Great American In- surance Companies, WineryPak Going the extra mile has brought together a wealth of experience and expertise from varying insurance specialties and formed them into what has become a dedicated winery team. This team works together seamlessly to customize insurance packages tailored to meet the individual needs of each win- ery client. Staying abreast of a dynamic industry "The winery business is always changing," Mr. Chasin continues, "and we have im- mersed ourselves in what is going on. We understand viticultural practices and the winemaking process and keep ourselves informed of the latest developments with regards to exposures and coverages. We are constantly on the road visiting wine re- gions throughout our territories, learning from both winemakers and local brokers who live and work in these areas. Foster- ing these strong personal relationships has been the basis for the ongoing devel- opment and refinement of our program— and also for our success." "In this business, there are no shortcuts," Mr. Chasin explains. "Our underwriting specialists have worked hard to gain a full understanding of the entire wine busi- ness—from the growing of grapes through the winemaking process up to when the end product finally reaches the consum- er's glass." As an ever-increasing list of winemak- ers have already learned, it is this total dedication and focus on wine that sets WineryPak apart from all others in the marketplace. The success of WineryPak has also spread beyond the winery business. The company took the same business model and assembled independent teams with expertise in the brewery and distillery in- dustries to create specialized insurance programs that cater to their special needs. "I know it sounds cliché, but I truly believe that when you have a passion for what you do, success is just a byproduct of that pas- sion," Mr. Chasin says. Cliché or not, it's hard to argue with the success of these programs. All we can say is "cheers."