TO WHERE IS WINE BEING SHIPPED?
Consumers in 5 states receive nearly 60% of all wine shipments
SHARE OF TOTAL SALES
Shipments to California, New York, Texas, Illinois and Florida represent well over half of all shipments. Californians
are the leading recipients of shipped wines taking in 32% of all volume shipped in 2012.
Share of Total Value of Wines Shipped
Almost one in
every 3 bottles
ships to California
Top 10 states that receive the most wine per capita
6. Florida
7. Colorado
8. Texas
9. New Jersey
10. Nevada
1. California
2. New York
3. Illinois
4. Minnesota
5. Oregon
<1%
1%-2%
2%-4%
4%-6%
6-10%
+10%
GROWTH OF DIRECT-TO-CONSUMER SALES
Growth in year over year value of shipments
Maryland increased 179% over 2011 to $15.6 M
Maryland opened to direct shipping in July 2011 and is
quickly climbing the ranks of popular ship-to states
2012
20th most popular
2011
31st most popular
2010
Shipping Prohibited
Tennessee shipments consistently increasing
<-11%
-10%-0
1%-10%
11%-20%
21%-30%
31%+
2012
24%
2011
44%
winesandvines.com • shipcompliant.com •
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