Issue link: http://winesandvines.uberflip.com/i/131907
FROM WHERE IS WINE BEING SHIPPED? REST OF CALIFORNIA The collection of varietal wines shipped direct to the consumer from California regions outside Napa and Sonoma are a highly diverse lot with no single varietal dominating shipments. HIGHLIGHTS Share of Volume 28.3% 3.9% Share of Value 20.2% 6.2% $27.48 2.3% Volume (Cases) Avg. Bottle Price • Sparkling wine from the Rest of California region now represents over 2% of total shipments from this region after a whopping 86% increase in volume of wines shipped over 2011. • Zinfandel now represents 12% of the total volume of wine shipped from the Rest of California region after experiencing a 16% increase in volume and 20% increase in the value of shipments in 2012. Volume Change % of Volume Value of Shipments Value Change % of Value Price/ Bottle Price Change 7.3% Pinot Noir 145,059 15.4% 18.8% $59,565,433 23.8% 23.2% $34.22 Blend - Red 121,666 -- 15.8% $44,803,421 -- 17.4% $30.69 -- Cabernet Sauvignon 109,389 -4.5% 14.2% $47,678,143 -14.7% 18.5% $36.32 -10.7% Chardonnay 91,098 4.6% 11.8% $24,007,141 13.3% 9.3% $21.96 8.4% Zinfandel 90,572 16.0% 11.8% $24,253,444 20.2% 9.4% $22.32 3.6% Syrah / Shiraz 68,873 -15.0% 8.9% $23,165,628 -15.4% 9.0% $28.03 -0.4% Sauvignon Blanc 30,405 13.1% 3.9% $6,705,608 -7.6% 2.6% $18.38 -18.3% Petite Sirah 19,293 1.8% 2.5% $4,791,211 -4.1% 1.9% $20.69 -5.8% Merlot 18,401 -24.3% 2.4% $4,635,099 -11.9% 1.8% $20.99 16.4% Blend - White 16,233 -- 2.1% $3,829,330 -- 1.5% $19.66 -- Sparkling 15,816 85.7% 2.1% $3,435,443 52.1% 1.3% $18.10 -18.0% Sangiovese -4.0% 13,138 -19.5% 1.7% $3,053,931 -22.7% 1.2% $19.37 Pinot Gris / Grigio 9,788 2.0% 1.3% $1,816,017 7.5% 0.7% $15.46 5.4% Cabernet Franc 8,524 -35.2% 1.1% $3,056,510 -34.9% 1.2% $29.88 0.4% Rosé 8,190 19.9% 1.1% $1,700,285 8.3% 0.7% $17.30 -9.7% Riesling 3,572 30.9% 0.5% $553,269 51.9% 0.2% $12.91 16.0% OREGON With 60% of all wines shipped to consumers being Pinot Noir, no region is more dominated by a single varietal than Oregon. HIGHLIGHTS Share of Volume 3.3% Share of Value 3.2% 10.5% $37.62 3.6% Volume (Cases) 6.8% Avg. Bottle Price • Oregon Syrah shipments direct to the consumer jumped 110% in 2012 and 131% in value, making Syrah now the 5th most commonly shipped wine. • Chardonnay, the second most frequently shipped wine from Oregon at 7% of total volume, increased its shipments by 22% in 2012 and increased the value of shipments by 25%. Pinot Noir Chardonnay Volume Change % of Volume Value of Shipments Value Change % of Value Price/ Bottle Price Change 57,059 -1.8% 59.7% 6,822 22.2% 7.1% $32,170,680 4.5% 72.3% 46.98 6.5% $3,422,836 24.9% 7.7% 41.81 2.2% Blend - Red 6,420 -- 6.7% $1,708,164 -- 3.8% 22.17 -- Pinot Gris / Grigio 6,375 -3.1% 6.7% $1,278,002 -5.4% 2.9% 16.71 -2.4% Syrah / Shiraz 4,140 109.7% 4.3% $1,427,434 131.1% 3.2% 28.73 10.2% Sparkling 2,836 13.8% 3.0% $1,413,519 10.3% 3.2% 41.53 -3.1% Blend - White 2,595 -- 2.7% $423,942 -- 1.0% 13.61 -- Riesling 2,594 -8.6% 2.7% $567,263 -7.3% 1.3% 18.22 1.4% Cabernet Sauvignon 2,271 43.9% 2.4% $958,943 87.1% 2.2% 35.18 30.0% Rosé 17.5% 2,246 21.7% 2.4% $570,149 42.9% 1.3% 21.16 Merlot 983 36.5% 1.0% $235,129 40.4% 0.5% 19.93 2.9% Sauvignon Blanc 507 143.0% 0.5% $68,741 94.1% 0.2% 11.30 -20.2% Cabernet Franc 239 182.3% 0.3% $115,810 169.7% 0.3% 40.35 -4.5% Zinfandel 208 68.8% 0.2% $66,745 64.9% 0.1% 26.73 -2.3% Petite Sirah 190 139.7% 0.2% $62,920 106.7% 0.1% 27.54 -13.8% Sangiovese 74 -39.0% 0.1% $20,869 -53.7% 0.0% 23.41 -24.1% shipcompliant.com • winesandvines.com • 11