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MANA GEMENT CALIFORNIA CALIFORNIA Monterey Pacific Ocean Paso Robles Tablas Creek Vineyard Santa Maria San Luis Obispo NV Tablas Creek vineyard, which specializes in Rhone varieties, recently completed an expansion of its cellar and tasting area. The winery produces 25,000 cases per year and sells a little more than half through direct-to-consumer channels, which represent 80% of total revenue. be inadequate and inefficient, too. "We had to move 10 things out of the way to get at something," Haas says. The need for more space accelerated in 2010, when Tablas Creek added a tier called Patelin de Tablas, blends that use purchased grapes. In 2011, the winery made about 10,000 cases of Patelin red and white. Total annual production for all Tablas Creek wines averages around 25,000 Wine Club Solution for QuickBooks POS Extend QuickBooks POS & QuickBooks Accounting with apowerful wine club solution Affordable? YES! $ 500.00 one-time fee (transaction fees apply) See a demo & learn about our proven success of working with 200+ clubs 866-450-CLUB(2582) www.activeclubmanagement.com info@activeclubmanagement.com IN stock for immediate delivery at 4 convenient locations Open 7 Days per week: 659 Main Street, St. Helena CA 94574 536 Broadway, Sonoma CA 95476 1617 Locust, Walnut Creek 94596 360 Swift Ave. South San Francisco 94080 Call Now: 800 231-9463 or 866-231-9463 ActiveClub_Dec08.qxp 10/27/08 3:26 PM cases, and Neil Collins oversees winemak- ing in consultation with François Perrin, who has been in charge of winemaking at Beaucastel for three decades. "We had outgrown everything more or less simultaneously," Haas says. An expansion was in order. In 2007, they had contacted Nick Gilman, the Paso Robles architect who designed the original winery building, and he finished the expansion plans in mid-2008. "We were just getting ready to send them out to bid when the bottom dropped out of the economy," Haas says. "We thought it would be a good idea to be cautious." But he adds that the winery kept growing throughout the recession, and by the end of 2009 "we were convinced we were go- ing to be OK." They broke ground in June 2010 and moved in nine months later. Perfect Temperature and Humidity Controlled Wine Storage Cabinets RELIABLE EFFICIENT - ELEGANT - Starting at $995 to protect you "Liquid Assets" From Europe's pioneering Wine Cabinet manufacturer, a full range of wine cellars to fit every need: restaurants, wineries and sophisticated wine drinkers. With digital controls, glass or solid doors in 5 color options including brushed stainless steel, convenient slide out shelves ans unique thermal pump technology. www.WINEHARDWARE.COM 10 Brands of Wine Cellars in Stock, All types and sizes of wine racks and custom built wine cellars for home or winery. Wines & Vines JUne 2012 31