We create magic.
NAMING
BRAND IDENTITY
LABEL DESIGN
PACKAGING
Magic for your brand.
In this case, magic for Midnight.
Trinchero Family Estates
engaged us to extend the
valuable Ménage à Trois wine
brand into new territory:
a deeper, darker and more
indulgent red blend.
Tasked with protecting
precious brand equities and
communicating a distinctly
different new offering, we went
to work on what is now one
of the hottest new entrants in
a very competitive category:
Ménage à Trois Midnight.
Today, this venerable brand
has captivated the trade,
raised visibility and increased
marketshare through a
compelling, strategic and
appealing line extension.
Now that's real magic.
At Affinity, that's what we do:
create brand magic
for our clients.
To learn the whole story, call 707-558-0744 or contact@affinitycreative.com
Visit us at www.affinitycreative.com
