Issue link: http://winesandvines.uberflip.com/i/619725
January 2016 WINES&VINES 49 2016 UNIFIED SYMPOSIUM and the California Association of Winegrape Growers—debuted the program in 2014, when Starbucks co-founder and former owner of Peet's Coffee & Tea Jerry Baldwin gave the inaugural address. In 2015, Jackson Family Wines CEO Rick Tigner spoke at the event, where he identified several obstacles facing the wine industry in North America. Tom Collins, chair for the Unified Program Development Committee, which selected Fran- zia as this year's keynote speaker, told Wines & Vines, "We're really excited that he accepted. We've always asked the keynote speaker to share their thoughts about the industry. We want to hear from industry leaders." Tickets to the keynote luncheon are $75 for ASEV/CAWG members ($125 for non-mem- bers) and and are not included in the general symposium registration cost. Day one Following the keynote address, administrative professionals will split from grapegrowers and winemakers for breakout sessions related to business operations and marketing. Knowing that many finance specialists will travel to Sacramento hear Franzia's speech, the Program Development Committee orga- nized a session dedicated to winery financing and capital management on Jan. 26. Panelists include agriculture valuation specialist Tony Correia as well as mergers and acquisitions advisor Mario Zepponi. On the heels of major acquisitions in 2015 by E. & J. Gallo, Treasury Wine Estates and The Wine Group, among others, the five panelists will give an overview of capital markets in the wine industry with information about the cur- rent lending landscape. In another afternoon session, a lineup of five speakers new to Unified will discuss effec- tive ways to share winery brand stories and monitor return on investment. These commu- nications professionals will discuss best prac- tices for using social media to improve sales and collect customer information. The combined winemaking and grapegrow- ing session running concurrently will test at- tendees' perceptions about Chardonnay while comparing a variety of styles and from dispa- rate locations including California's Santa Bar- bara County, the Finger Lakes region of New York and Napa. Decades of experience, know-how and innovation are evident in the quality construction of all of our presses, resulting in many years of reliable performance. Open and Dual Presses also available. Your advantages of a closed press system: Sealed door (option) Gentle pressing Large dejuicing area, unique channel design Juice outlet fittings can be closed for fermentation or maceration time Easy cleaning of the interior press drum and the removable drain channels FOR THE LOVE OF WINE THE NEW EUROPRESS TANK PRESS ı-320 hl T24 with sealed door West: 707-864-5800 East: 540-825-5700 info@euromachinesusa.com – www.euromachinesusa.com THURSDAY, JAN. 28, 2016 TIME EVENT 1:15 p.m. — 3:15 p.m. Effective Water Management: New Tools, Strategies and Practices Grapegrowing breakout session 1:15 p.m. — 3:15 p.m. Water Management Winemaking, business and operations breakout session 1:15 p.m. — 3:15 p.m. Bottling Winemaking technical exhibits tours in English 1:15 p.m. — 3:15 p.m. Water Monitoring and Management Grapegrowing technical exhibits tours in English 1:30 p.m. — 3:30 p.m. Bottling Winemaking technical exhibits tours in Spanish 1:30 p.m. — 3:30 p.m. Water Monitoring and Management Grapegrowing technical exhibits tours in Spanish