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D A T A CENTER Wine Sales Stayed Up in January Domestic wines grew 7% in dollars over 52 weeks $11-Plus January Volume 100 200 300 400 500 600 700 Jan 2007 Jan 2008 Jan 2009 Jan 2010 Jan 2011 Jan 2012 Domestic table wine volume 0 0 Jan 2007 Jan 2008 Jan 2009 Jan 2010 Jan 2011 Jan 2012 in major U.S. food and drug stores. S an Rafael, Calif.—Retail wine sales always drop from December to Janu- ary, but domestic table wine sales rose higher than in any other January in at least four years. They gained 6% in dollars at major food and drug stores through Jan. 22, according to Symphony IRI, the Chicago-based market research firm. For the 52 weeks ending Jan. 22, domestic table wine sales grew 7%. Domestic wines grew 5% in case vol- ume over 52 weeks but slowed to a 3% volume gain in the most recent four weeks compared to a year ago. The higher priced IDL_Dir11 11/18/10 4:21 PM Page 1 Dollar share, 52 weeks ending Jan. 22, 2012, for table wines at major food and drug stores. tiers—those retailing at $11 per bottle and up—sold 631,000 9-liter case equivalents, an increase of 16% over January 2011. Domestic wines gained market share from July 2011 to January 2012. The new pie chart shows the dollar share of domes- tic wines at 79% and imports with 21%, a shift of 1%, continuing shoppers' gradual trend away from imports at big stores. With 7% of the dollar sales over 52 weeks, Australia led second-place im- porter Italy (6%) with the largest share of import wine sales in check stand scan data analyzed by SIRI. Argentina came in Process Solutions Inc. IDL Process & Product Development Alcoholic & Non Alcoholic Beverage Industry Equipment Sales ■ R. WAGNER: Rapid SO2, TA ■ ERBSLOEH: Fining & Treatment Agents, Yeasts, Enzymes, CelluFluxx (D.E. Replacement) ■ TRUST: Quality Hungarian Oak Barrels & Chips ■ EMD: Reflectoquant Analyzer & Kits 1164 Lee Street, White Rock, B.C. V4B 4P4 Canada Phone: (604) 538-2713 Fax: (604) 538-4517 www.idlconsulting.com Wines & Vines MARCH 2012 11 third and led Chile, France and New Zea- land in 52-week market share measured in dollars. Domestic table wines priced at $20 and up, the highest segment that SIRI breaks out monthly, kept up the pace with 29% dollar growth during the most recent 52 weeks. Cabernet Sauvignon and Chardonnay remained the biggest selling varietals in combined domestic and import wine sales for price segments $11 and above. Caber- net grew at double-digit rates in all three segments from $11 up. —Jim Gordon 100 200 300 400 500 600 700 Dollar Share for Domestic vs. Imported Wines Imported 21% Domestic 79% Iván D . Lessner 9L Cases, Thousands