Wines & Vines

November 2015 Equipment, Supplies & Services Issue

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November 2015 WINES&VINES 93 PACKAGING keg and some other PET keg for- mats, G3 will provide Petainer keg filling at the customer's location or at G3 in Modesto. The Zipz package is also PET, with a patented Clean Wrap tech- nology. Wines packaged on G3's bottling line and are intended to stay fresh for 12 months, accord- ing to Panovich. The single-serve package "looks and feels like a traditional wine glass." The Clean Wrap protects it from contamination during stor- age and handling and extends shelf life by preventing damage from light. A trademark Diamond- clear oxygen scavenger eliminates nearly all O 2 after bottling to en- sure a yearlong shelf life. The PET glass and wrap are recyclable, shatter- and spill-proof. The lid protects the seal during transport, serves as a non-skid coaster and replaceable lid, and can be custom branded with logos, venue names or sponsors, including social media URLs. "Many major wineries and re- tailers are testing the product," Panovich said. Products for tasting rooms Even after the long, drawn-out processes of design, manufacture and bottling, a little more value- added investing can increase sales and recognition of your brand. Cortizza of San Jose, Calif., introduced a product so new it is not yet available in winery tasting rooms. It's a solid cork bottle box available for sale on Cortizza's website. The price per unit is $19.50, but quantity pricing can reduce the total to $9.50 each for orders of more than 1,000 units. Imported from Portugal, these boxes might be interest premium- minded direct customers in tasting rooms or wine clubs. Based in San Francisco, Spicer Bags also makes cork-based carri- ers in various styles. Customized with silk-screened logos in any color, lead time is between one and two months, depending on quantities. Retail prices range from $20 to $200. Minimum orders are low: $300 for the first order; 20 pieces per style for customization. Casa Amarosa offers jute and burlap wine bags in custom sizes, de- signs and prints. Eco- f r i e n d l y, r e u s a b l e a n d natural, they are available in more than 50 wine-specific styles, according to Nirali Guz- man. "We can develop bags also based on specific client needs." Because bags are customized for differ- ent clients and quantities, whole- sale prices vary, but they start as low as 99 cents per unit. "Cus- tomers sell the one-bottle wine bag, which wholesales for $1.50, for more than $7 retail," Guzman said. For customized bags, sam- pling takes two to three weeks; production takes about a month, depending on quantity. Virtually every winery needs wine shippers. PakSource of Sac- ramento, Calif., added to its WineShield line of recyclable, bio- degradable, compostable shippers to meet demand for multiple- magnum boxes for premium win- eries. The corrugated Kraft paper products can be custom printed with logos and story lines to help promotion and reinforce brands. Bottle inserts, top pads and shippers can all be custom printed in as little as two weeks. Browse the supplier listings for more inspiration. Even a small change could significantly impact your branding and sales efforts. Astrapouch offers single-serve sizes. Zipz packages from G3 are single-serve in a "glass."

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