Wines & Vines

October 2015 Bottles and Labels Issue

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46 WINES&VINES October 2015 BOTTLES &LABELS MOST INNOVATIVE PACKAGING 2015 St. Supéry Brandy, Napa Valley, Calif. Dan Wilson, designer, St. Supéry: "The overall concept was inspired by the history of where this product originates: Dollarhide Ranch in the hills of Napa Valley, Calif. In the late 1800s, this 1,500-acre ranch belonged to a stout and sturdy man named Andrew Jackson Dollarhide. The Muscat Canelli grapes used in St. Supéry brandy come from Dollarhide Estate Vineyard. "We wanted to handcraft a brandy that was both evocative of the spirit of Andrew Jackson Dollarhide and captured the unique qualities of the Muscat Canelli grape. We carried the ranch motif through the use of the Dollarhide brand on the wood veneer label. Each wood label was branded by hand and hand-applied. Because of this hands-on approach to the package, there are slight variations from bottle to bottle, fur- ther reinforcing the authenticity and character of early ranch life. In combination with the individual numbering on the bot- tles, we believe the final product gives integrity to our hand- crafted, distilled-in-small-batches brandy." This package was a collaboration between packaging designer Jeanne Greco and St. Supéry designer Dan Wilson. —As told to Barbara Summer Strip printed by Collotype Digital on a reflective BOPP plastic film to reduce internal reflections that result from solid-colored backings BOPP film strip from Collotype Digital numbered by batch and individual bottle Label printed on Fasson Cherry wood veneer stock by Collotype Digital Clear nylon medallion from Union- Pack gives the appearance of being part of the glass bottle. Synthetic cork T-bar closure with a stained wood cap supplied by Bruni Glass 750ml Contessa, a decanter-style spirits bottle from Bruni Glass 222 Mound Ave. Miamisburg, OH www.technicote.com Phone: 800.358.4446 Selecting the right adhesive is critical to the performance of a label. When the image of your product revolves around the products label, one decision can turn your beverage line into the next leading brand. Technicote's IP400 Ice-Bucket adhesive is specially formulated for use in the premium sparkling wine and champagne label market. Use our wide range of Coated and Uncoated face stocks ranging from Estates and Felts, to Foils and Textured papers, to pair with our IP400 adhesive to get a label that is guaranteed to last 24 hours and be your next big hit. An adhesive that outlasts the party... 2015 Winner: Wines & Vines Packaging Competition

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