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4 W i n e s & V i n e s M AY 2 0 1 4 All print subscribers now get digital access to Wines & Vines. You can: Digital Edition • DOWNLOAD pages or full issues • BROWSE current and archived issues • WATCH videos Questions? Contact customer service at (866) 453-9701 or custserv@winesandvines.com Monday-Friday, 8:30 a.m.-5 p.m. PDT. • ACCESS via desktop, tablet or mobile device • SEARCH by keyword or table of contents • NAVIGATE by topic or page thumbnail To access, scan this mobile barcode or visit winesandvines.com/digitaledition. Use your Wines & Vines login to sign in. In This Issue Tim Patterson T he Inquiring Wine- maker becomes the Inquiring Viticulturist this month, as his col- umn reveals four grape- growing myths with the input of eight renowned researchers. "In Search of Grapevines and Terroir " (page 32) is one of the best sum- maries of viticultural science that we've seen for a long time. Cynthia Bournellis B oth a veteran journalist and a tasting room pro at Santa Cruz Mountain Vineyards, Cynthia Bour- nellis describes on page 78 how Mount Eden Vine- yards expanded with the help of its banking partner. Bournellis blogs at frombehindthetastingbar.wordpress.com. Justine Vanden Heuvel C ornell assistant pro- fessor of viticulture Justine Vanden Heuvel sought to uncover whether the practice of cluster thinning pays off in terms of quality and profits for late-harvest wines. See what she and co- author Trent Preszler concluded on page 90. April's Cover T he bullethole punched through the wine label on this month's cover was the brainchild of design firm CF Napa, which retooled Slingshot Wines' packag- ing. Read other redesign stories on page 38. A Member of Wine Communications Group Inc. A Member of Wine Communications Group Inc. EDITORIAL Editor Jim Gordon Managing Editor Kate Lavin Associate Editor Andrew Adams Senior Correspondent Paul Franson Contributing Editor Jane Firstenfeld Northwest Correspondent Peter Mitham Columnists Winemaking: Tim Patterson Grapegrowing: Cliff Ohmart, Glenn T. McGourty Practical Winery & Vineyard Editor: Don Neel Associate Publisher: Tina Vierra Wine East Editor: Linda Jones McKee; Writers: Richard Carey, Hudson Cattell Contributing Writers Laurie Daniel, Richard Smart, Fritz Westover, Chris Stamp, Andrew Reynolds, Craig Root DATABASE DEVELOPMENT & INfORMATION TECHNOLOgy Database Manager Lynne Skinner Project Manager Liesl Jaros Database & Web Development James Rust Peter Scarborough DESIgN & PRODuCTION Bridget Williams Barbara Summer Subscription Rates U.S., $38.00; Canada/Mexico, $48.00 All other countries, $85.00 (for airmail add $85.00) Reproduction in whole or part without permis- sion is prohibited. Wines & Vines does not assume responsibility for unsolicited manuscripts or materials. Contributors are responsible for the proper release of proprietary and/or classified information. Wines & Vines is distributed through an audited circulation. Postmaster Send address changes to: Wines & Vines PO Box 1649 Boulder, CO 80306-1649 Customer Service (866) 453-9704 subs@winesandvines.com winesandvines.com Publishing Information Volume 95, Number 5 Wines & Vines, ISSN 043-583X, a member of Wine Communications Group, Sonoma, Calif., is published monthly. Periodicals postage paid at San Rafael and at additional mailing offices. ADVERTISINg West: Jacques Brix Vice President & Director of Sales (707) 473-0244 jbrix@winesandvines.com West: Lydia Hall (415) 453-9700, ext. 103 lydia@winesandvines.com Midwest: Hooper Jones (847) 486-1021 hooperhja@aol.com Northeast: Marsha Tabb (215) 794-3442 marshatabb@comcast.net East: Laura Lemos (973) 822-9274 laura@boja.com International: Dave Bayard (973) 822-9275 dave@bayard.com Advertising Manager Christina Ballinger PuBLISHINg President & Publisher Chet Klingensmith Publishing Assistant Maria Brunn Chairman Hugh Tietjen Publishing Consultant Ken Koppel