NEWS OF GRAPES AND WINES IN EASTERN NORTH AMERICA
Beer Isn't Colorado's Only Local Pour
New study shows the impact of wine sales and tourism has tripled since 2005
D
enver, Colo.—The Colorado Wine
Industry Development Board in
December released the results of an
economic impact study they commissioned
from Colorado State University's Department of Agricultural and Resource Economics. The study was conducted in 2012-13.
In just seven years, the economic impact
of the Colorado wine industry rose from
winesandvines.com
nearly $42 million in
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2005 to more than
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$144 million in 2012.
Sales of Colorado
wine rose from $11 million in 2005 to more
than $28 million in fiscal year 2013, and
the number of jobs that wine, wine-related
activities (such as wine festivals) and wine
tourism supports has increased to 1,665.
IN THE NEWS p72
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Doug Caskey, executive director of the
Colorado Wine Industry Development Board,
told Wine East the study has some important
uses. "Colorado is known for its beer,"
Caskey noted, "and the economic impact
study lets the public know we do have a wine
industry here as well as beer…and it helps to
justify our existence to the state legislature."
—Linda Jones McKee
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