Issue link: http://winesandvines.uberflip.com/i/144804
CLOSURES what's worked for their clients and for other wineries. Materials and technology continue to evolve, and designers are obligated to stay current. They can work within your budget to maximize every element of your wine package. Styling recommendations What do the pros consider the greatest advances in capsule/screwcap design and décor during the past decade? An even 50% were in agreement, answering "all the above" from among the choices offered: more diverse décor capabilities; choice of materials and easier application. Décor options were singled out by 33% of survey respondents, choices of material by 8%. Cynthia Sterling at Napa's Sterling Creative Works has been designing wine and spirits packaging for 15 years, working with some of California's biggest producers including Treasury, Diageo, Constellation and Jackson Family Wines. "We've seen the capsule/ closure business change a lot in the past Ed Penniman considers aluminum capsules more environmentally friendly than pricier tin. This close-up shows they can also achieve a classic closure image. 10 years. Suppliers are capable of so much more." "One of the more cool recent innovations in capsule manufacturing is the ability to emboss on the skirt (of the capsule)," Auston commented. Monvera Glass Decor, a specialist in screen-printed bottles, recently launched another new capability: screen-printed bottle necks, something like a tattoo that permanently brands the bottle without the need for a capsule. "We look at more than just price and quality," Penniman said. "We take safety and non-toxicity into consideration. The advance I appreciate is the coordination internationally of specifications for foil stamping and ink colors. Molecules matter!" For this reason, Penniman said he prefers aluminum capsules. "I try to balance sustainability into the equation. Plastic is a problem for me. In my choices, I am considerate of Mother Earth." Q As a designer, what do you think are the greatest advances in closure/ capsule design and décor in the past decade? 33% Capsule/screwcap décor options have become more diverse. 8% The choice of materials has grown/improved. 8% None of the above/other. 50% All of the above. 48 W in e s & V i ne s AU G U ST 20 13