Issue link: http://winesandvines.uberflip.com/i/112023
Don���t Miss the Newest and Largest Wine and Viticulture Meeting on the Central Coast LEARN techniques and technologies from today���s industry leaders LOOK at issues and regulations facing California���s fastest growing region, the Central Coast. HEAR wine industry news speci���c to the Central Coast EARN valuable continuing education credits (at the viticulture sessions) SESSIONS WiVi Sessions will include a General Session each morning, followed by concurrent breakout sessions that will cover viticulture, enology and wine business topics important to the success of your wine or grape growing business. The relevant and timely session content has been developed collaboratively by WINE BUSINESS MONTHLY editorial staff and Precision Ag Consulting. Here are the highlights of the issues that will be explored at WiVi. DAY 1 GENERAL SESSION BREAKOUT SESSIONS VITICULTURE State of the Wine Business on the Central Coast you will ���nd out the latest growth trends on the Central Coast, how critics are rating Central Coast wines and why the timing ideal for the Central Coast wine industry from industry leaders John Kochis, E&J Gallo; Mark Couchman, Silverado Premium Partners and Emily Wines, Master Sommelier of Kimpton Hotels & Restaurants. Looking at these questions and understanding the state of the wine business through viticulture, winemaking and wine sales speci���c to the Central Coast sets the stage for a region-speci���c discussion led by Cyril Penn, editor, WINE BUSINESS MONTHLY, officially opening up WiVi 2013. From Roots to Shoots: Getting back to the basics Water: The new liquid gold Exploring the Wild Kingdom: Effective pest management programs Earth, Wind & Water: The elements of good vineyard management practices DAY 2 GENERAL SESSION Quality vs Yields: Is There a Balance? The ongoing debate about quality versus yields becomes a hot topic as predictions of winegrape shortages and smaller crops lead to increased global demand for winegrapes. What does this mean for the Central Coast? Understanding the viticulture research, implications of alcohol in wine and the demands of the marketplace bring together a lively discussion. BREAKOUT SESSIONS ENOLOGY Beautiful Minds: A review of California university enology programs Collateral Damage: Preventing and ���xing problems in the winery Rolling Out the Barrels: What wineries need for harvest 2013 Grand Finale Enology Event This is your chance to take part in the Varietal Focus series that will be published in WINE BUSINESS MONTHLY next fall! Comparative Tasting of Red Wine Blends with Lance Cutler WINE BUSINESS MONTHLY has covered a series of varietal-focused tastings where the single grape variety pretty much determines how the wine is handled. For example, Pinot Noir is handled differently from Zinfandel or Cabernet Sauvignon in general. The question then becomes what is the in���uence of terroir versus winemaking technique? With red wine blends becoming very popular, winemaker and WINE BUSINESS MONTHLY contributing writer Lance Cutler will lead you through a comparative wine tasting of nine red wine blends from Paso Robles, Napa and Washington state. Then you���ll get to hear from Paso Robles��� winemakers from Justin Vineyards & Winery, L���Aventure and RN Estate as to how they decided which grapes to use, how to make the wine and more. Sign up now online! Seating is limited Register Today! www.WiViCentralCoast.com