Wines & Vines

6 WINES&VINES Collector's Edition TABLE OF CONTENTS ON THE COVER An editorial urging growers to find a secondary market for their grapes in light of the coming "National Prohibition" appeared on the cover of this magazine's first edition in 1919. An article starting on page 78 features more vintage covers. COLLECTOR'S EDITION JANUARY 2019 WINESANDVINES.COM 100 YEARS CONTRIBUTORS Jim Gordon was the editor of Wines & Vines for more than 12 years and spent most of the previous year as editor at large for the magazine. Gordon drew on his 40- year career in journalism to co-write and edit the lengthy Game Changers report that begins on page 28. Gordon also wrote this month's technical profile of The Hess Collection Winery (page 94) and the in-depth interview with members of the fifth generation of the Wente family (page 90). Prior to joining Wines & Vines, Gordon was the managing editor of Wine Spectator and editor-in-chief of Appellation/Wine Country Living magazine. Gordon is now a contributor for the Wine Analytics Report and edi- tor at large for Wine Business Monthly magazine. Few in the industry have not read the work of Hugh Johnson who is considered one of the greatest wine writers of all time and definitely one of the most success- ful. Johnson is the author of, among several works, "The World Atlas of Wine" as well as the autobiography "A Life Uncorked" and "Hugh Johnson's Pocket Wine Book," which is now in its 42nd edition. Johnson recounts the early days of California wine and his reliance on Wines & Vines to keep tabs on the growing industry in a Viewpoint column on page 74. Geographer Patrick L. Shabram has more than a de- cade of experience consulting and performing geographic research in the wine industry and more than 15 years of experience as a geographer working in education and retail location analysis. He has consulted with growers, winemakers, lawyers and trade associations, and has been hired to submit several petitions related to the establishment of or modifications to existing American Viticultural Areas. Shabram explores the limitations of the Winkler Scale, used for decades to differentiate grow- ing areas, and more accurate and realistic alternatives in an article starting on page 108. GRAPEGROWING 90 A Conversation with Jordan Wente and Niki Wente Members of the youngest generation of Wentes working for the venerable wine company, discuss innovation in the vineyard and winery. By Jim Gordon 108 The Limitations of the Winkler Index While it has served as a guide for grapegrowing for decades, the ground- breaking Winkler Index has some drawbacks. Is there a better system? By Patrick Shabram 114 Vintage Report 2018 Most report a good, if not great, harvest in the Western U.S., but growers in the Midwest and the East did not have it as easy. By Stacy Briscoe 140 Growing Corot Noir Grapevines in Missouri A study on the effects of training systems and pruning severity on performance. By Keith Striegler 142 The Phenotyping Bottleneck How grape breeders link desired traits to DNA markers. By Tim Martinson and Lance Cadle-Davidson PACKAGING 104 Unpacking Packaging Treasury Wine Estate's new emBRAZEN brand, and a redesign for Matchbook. By Stacy Briscoe TASTING ROOM FOCUS 106 Sbragia Opens Sonoma Lounge Ed Sbragia opens the second tasting room for the eponymous wine label he founded in 2001 after 32 years with Beringer Vineyards. By Stacy Briscoe 107 Bust the Top 10 Sales Myths The top 10 myths about why it's hard to sell wine, and tips from the WISE academy about how to overcome them. UNIFIED PREVIEW 112 Drawing Inspiration from Innovation The 2019 Unified Wine & Grape Symposium will feature a keynote by a spirits entrepreneur and several sessions on the trends that will shape the wine industry in the future. By Stacy Briscoe 106 114

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